Comments on: How Social Media Affects Customer Satisfaction

By: The ROI of Social Media

The ROI of Social Media — Tue, 13 Sep 2011 19:31:45 +0000

[...] Customers are expecting a different sort of interaction. Instant, personalized and accurate. Amy Jo Martin posted at the Harvard Business Review that [...]

By: So How Do We Measure Our Social Media? (Version 2) « Measuring Success

So How Do We Measure Our Social Media? (Version 2) « Measuring Success — Sun, 10 Oct 2010 16:54:08 +0000

[...] it from the competition. Important soft ROI measurements include customer participation and satisfaction, brand metrics, and overall [...]

By: joelmarkwitt

joelmarkwitt — Fri, 11 Dec 2009 00:26:25 +0000

Thanks for the feedback @ekochman. What do you think the biggest change has been?

By: ekochman

ekochman — Thu, 05 Nov 2009 15:36:02 +0000

Excellent article on the importance of Customer Satisfaction, and how the field has changed significantly in recent years.