Tag: Metrics

Getting Results From Your 2010 Social Media Census

Filed in Social Media 101 by on March 11, 2010 0 Comments
Getting Results From Your 2010 Social Media Census

The census is a great opportunity for the government to gauge the status of the nation. How can a social media census help you?

Continue Reading »

Five Categories Of Social Media Measurement

Filed in Social Media 101 by on February 17, 2010 5 Comments
Five Categories Of Social Media Measurement

Social media measurement and ROI have eluded even the smartest marketing pros. Here are some ideas on how to measure social media…

Continue Reading »

Twitter To Launch Premium Business Accounts Before the End of the Year

Filed in Twitter by on November 20, 2009 3 Comments
Twitter To Launch Premium Business Accounts Before the End of the Year

Twitter’s co-founder Biz Stone is talking up the idea of having paid business accounts featuring advanced tools like analytics and tracking.

Continue Reading »

How To Twitter: Measuring Your Twitter Results

Filed in Twitter by on October 6, 2009 3 Comments
How To Twitter: Measuring Your Twitter Results

By measuring what messages are forwarded & monitoring your clicks on shared links, you can measure how well your Twitter strategy is working.

Continue Reading »

How To Sell Blogging To Your Boss

Filed in Blogging by on May 3, 2009 0 Comments
How To Sell Blogging To Your Boss

We’ve outlined specific social media business strategies to sell blogging and social media to your boss. It’s not enough to know your company needs a blog. Your boss has to know it too.

Continue Reading »

Social Media Marketing Metrics

Filed in Uncategorized by on April 27, 2009 3 Comments
Social Media Marketing Metrics

Here are some strategies to measure social media marketing in your business. Metrics are the lifeblood of marketing in our fractured and currently unstable economy.

Continue Reading »