Tag Archive | "small business marketing"

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Make Money Online With Online Lead Generation | Customers While You Sleep

Posted on 12 July 2010 by Joel Mark Witt

Online lead generation isn’t voodoo. To make money online you need a system to put your small business lead generation and marketing on autopilot.

With social media marketing and sites like Twitter, Facebook, Linkedin and Foursquare it is easier than ever to create an online lead generation system.

“Who else wants a simple automated lead generating magnet that will attract customers for you 24 hours a day so you can lay down at night and let the system bring you targeted ready-to-buy customers while you sleep?”

Watch this video to learn how



Join Customers While You Sleep (click here)

Running a small business is tough. Having to worry about your cash flow, servicing customers and making sure you have enough business coming in is a constant struggle. I’d like to show you a simple system for making your small business lead generation and marketing automatic using internet marketing and social media.

The #1 Secret To Generating Leads And Money Online… Pretty websites don’t sell!!

Okay, okay – let me clarify. If you are a Hollywood starlet then yes pretty DOES sell. But I’m talking about your small business website.

Chances are, if you have a website, you paid a web design company to create a very good looking “pretty” website. The colors are amazing, the graphics flow and you might have even paid a little extra for flash and some advanced display features.

This is what we call a “brochure website.” It looks good, has all the right information BUT IT DOES NOT ATTRACT LEADS AND CONVERT THEM TO PROSPECTS.

The best thing you can do for your small business website is to create great content to attract visitors and then invite people to opt in to an email list for follow up.

To drive traffic to your website you can use Twitter, Facebook, LinkedIn and blogs. But how do you actually go about setting those things up?

We have a simple system that we’ve created that will give you one task each week for 52 weeks showing you the simple step-by-step actions you can do to turn your website into a lead attraction machine. You can join here…

Join Customers While You Sleep (click here)

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Joel Mark Witt is the Publisher of Folk Media and author of 21 Days To Twitter Leadership. He is a producer, author, speaker and social media marketing coach who consults with businesses and nonprofits on how to use social media in marketing and communications. Get more from Joel on Twitter or Google Buzz.

*Photo By kamshots

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Online Video For Business: Your Own Cable Channel

Posted on 16 February 2009 by Joel Mark Witt

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What if your business had its own cable channel to program? My friend Michael Hoffman often asks this question when talking with people about online video. And he’s right to ask.

Let’s suppose I hand you the keys and control of a 24 hour cable TV channel. I then tell you that your business is free to program that channel with any content that you want. Would you place your 30 second TV ad on a loop all day? Would you play your corporate training videos? Would you place a static screenshot and bullet point list of what your business does?

Of course not. You would be wasting a valuable asset if you were to do any of the above. I would guess that most CEOs and small business owners would have no problem using a free cable channel to market and promote their businesses. With the price of TV spots in the millions of dollars, almost everyone understands the value of this kind of exposure.

As a CEO if were handed a free cable channel to program, I would immediately hire a small video production unit to begin producing original content centered around my business and industry. I would spend time developing compelling shows along with how-to videos that could draw in my target audience.

For example, if I owned a seafood product company, I would create several cooking shows for my channel. The goal of these would be to give my audience value while subtly marketing my products. Outdoor sports channels do this all the time. They sell fishing products during fishing shows.

“But no one is handing me and my company a free cable channel to program,” you say.

Actually you have been handed a free “cable channel” ….

… Your website.

With your website you’ve been given a channel to program with complete freedom. You don’t have the time constraints of an actual cable channel. You don’t have to rely on the cable operators to deliver your content. Your videos have an infinite shelf life. People can share your content with a global audience at the click of a mouse.

So I would recommend you begin thinking about how your business is goign to “program” this asset in the 21st century. Look at your website as a channel – not as a place to put your contact information. Begin thinking about the needs of your customers and how you can meet some of those needs using online video and media.

Does this take work and effort? Yes. But it is worth it in the end with the customers you will attract.

Joel Mark Witt is a producer, speaker, and new media leader who writes about social media and its impact in the business world. He is also the Founding Director of Folk Media. Send him an email: joelmarkwitt (at) folkmedia.org or follow him on Twitter.

*Photo by

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