So many people get caught up wondering “what do I have to say?” This short video will show you what to write about on Twitter.

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Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.

Leaders have money,  success and recognition. Any time you have followers – you must have leaders. Twitter is built for leaders.

Here are five social media strategies recorded last week during my daily audio updates on Utterli. (Utterli is a free voice recording service that allows you to record a message using your cell phone and then post that message to the web). .

Monday: Twitter Leadership

Tuesday: Why Become A Leader On Twitter

Wednesday: What Twitter Leaders Can Expect

Thursday: How To Build Twitter Leadership

Friday: Action Steps To Build Twitter Leadership

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Joel Mark Witt is a producer, author, and speaker who consults with businesses and nonprofits on how to use social media in marketing and communications. He is also the Publisher of Folk Media and author of 21 Days To Twitter Leadership Send him an eMail: joelmarkwitt (at) folkmedia.org or follow him on Twitter.

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Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.

*Photo By woofer_kyyiv

1. Use http://tinyurl.com to shorten your log URLs when you post them into Twitter. Otherwise it may run over 140 characters

2. It’s good to have more than one person in your company posting to Twitter. But I would recommend still having the faces behind the account.

3. How to use Twitter for your business. Great advice from @copyblogger http://short.to/l4s

4. As a business Tweet about other people and their businesses. Spread the love – it will come back to help you in the end.

5. A lot of people new to Twitter try to read every post. Impossible. Don’t even try. Treat it like a stream and dip in and out when you can.

6. If you really want to dig into Twitter use the search feature (http://search.twitter.com) Look up your biz – you might be surprised.

7. Tweets make it possible to have your thoughts go viral. People will spread your ideas across the web. Very #ideavirus.

8. RT means Retweet / @ is how you reply to someone / using a # is called a “hashtag” and puts metadata to tweets.

9. When using Twitter for business – Twitter works great as an instant opinion or survey poll.

10. The power of Twitter is in the listening and searching.

11. Twitter is a great place to get real time insights into questions you ask. It’s like instant market research.

12. Twitter Quick Tip: Two great desktop Twitter Apps: http://www.tweetdeck.com/beta and http://www.twhirl.org

13. Twitter is a good way to drive traffic to your site. Build a special landing page specifically for Twitter traffic.

14. “Twitter is not about making money, it is about building relationships.” – Shawna Coronado.

15. Twitter is simply a tool. Don’t get bogged bown by it. Only use it if it makes sense for your company. Not all tools are the best choice for every situation.

Joel Mark Witt is a producer, speaker, and new media leader who writes about social media and its impact in the business world. He is also the Founding Director of Folk Media. Send him an email: joelmarkwitt (at) folkmedia.org or follow him on Twitter.

*Photo by Dvortygirl