Leaders have money, success and recognition. Any time you have followers – you must have leaders. Twitter is built for leaders.
Here are five social media strategies recorded last week during my daily audio updates on Utterli. (Utterli is a free voice recording service that allows you to record a message using your cell phone and then post that message to the web). .
Monday: Twitter Leadership
Tuesday: Why Become A Leader On Twitter
Wednesday: What Twitter Leaders Can Expect
Thursday: How To Build Twitter Leadership
Friday: Action Steps To Build Twitter Leadership
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Joel Mark Witt is a producer, author, and speaker who consults with businesses and nonprofits on how to use social media in marketing and communications. He is also the Publisher of Folk Media and author of 21 Days To Twitter Leadership Send him an eMail: joelmarkwitt (at) folkmedia.org or follow him on Twitter.
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Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.
Your ability to attract Twitter followers is directly related to your bio. Phrase what you do in a way that shows a potential follower what you can do for THEM. You have 160 characters.
Write out what problem you solve
On a blank piece of paper write down the problems you solve. Spend some time thinking about what keeps your customers up at night with worry. Focus on the solutions you offer them. If you have a hard time coming up with the biggest problems your customers face – ask them. Be proactive and drill down to discover their needs.
Now pick the big one that you and your business address. Be very specific. Imagine that you are talking with a 12-year-old.
Answer these questions/statements
I help… (describe your prospect in specific terms)
Who … (now describe their core problem)
And I help them achieve or get … (a specific result)
In/with/without … (add specific convenience)
Now edit down to 160 characters
Edit these answers down to 160 characters and place on your bio. This is powerful stuff. If you do this for your bio you will set yourself apart from 99 percent of the Twitter crowd. Most people ignore the power of these 160 characters.
The second thing people look at (after your follower count) is your bio. A well crafted bio can make all the difference in attracting or repelling followers.
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Joel Mark Witt is a producer, author, and speaker who consults with businesses and nonprofits on how to use social media in marketing and communications. He is also the Publisher of Folk Media and author of 21 Days To Twitter Leadership Send him an eMail: joelmarkwitt (at) folkmedia.org or follow him on Twitter.
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Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.
Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.
A lot of people have been asking me how to block porn and spam on Twitter.
Porn and spam are pockmarks on our society and the internet. Twitter has its fair share of both. To really make it annoying, spammers and porn sites will follow you on Twitter in an effort to get you to follow them back.
The good news – Twitter is 100 percent opt in. You don’t have to follow anyone. In fact, Twitter gives you the ability to block others from following you.
I would recommend that you begin blocking Twitter followers who are obviously on the service to spam you.
First, you will disassociate yourself from these scum. The last thing you need is a new client or prospect checking out who is following you and they discover a bunch of porn sites. Second, if enough people block a certain account, Twitter will usually remove the user from the service.
Watch how to block spam on Twitter in this step-by-step video:
Give us your feedback. Let us know what is unclear and how we can help your Twitter experience. Now go take action and start blocking porn and spam.
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Joel Mark Witt is a producer, author, and speaker who consults with businesses and nonprofits on how to use social media in marketing and communications. He is also the Founding Director of Folk Media and author of 21 Days To Twitter Leadership Send him an eMail: joelmarkwitt (at) folkmedia.org or follow him on Twitter.
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Get the book “21 Days To Twitter Leadership” The Step-By-Step Guide To Get Twitter Followers And Position Yourself As The Leader In Your Industry In Less Than 10 Minutes Per Day.
Here is a short video our friends at Common Craft created to explain Twitter.
Much like a hammer, Twitter is a tool.
It is an online tool for posting short messages (140 characters in length) to the internet. That’s it. Nothing more – nothing less.
But like any tool, Twitter can be used for various purposes. The same hammer can be used to hang a picture in your living room or build a house. The tool itself is indifferent.
Twitter is the same way. It can be used to keep in touch with friends or family, get on-the-ground breaking news from reporters, or used to market your products and services.
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Joel Mark Witt is a producer, author, and speaker who consults with businesses and nonprofits on how to use social media in marketing and communications. He is also the Publisher of Folk Media and author of 21 Days To Twitter Leadership Send him an eMail: joelmarkwitt (at) folkmedia.org or follow him on Twitter.
